The Yûgen Group
A healthy snack subscription service that curates personalized snack boxes based on your dietary preferences
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problem
As The Yûgen Group expanded its portfolio of VVIP services, it needed a brand identity and digital presence worthy of its ambition. Their existing site and printed collateral were solid but hadn’t yet captured the polish and finesse expected by high-net-worth clients, while SEO performance left valuable enquiries untapped. They also sought sharper pitch materials and a steady flow of engaging content to turn browsers into bookings.
solution
We distilled their essence into a flexible brand identity - logo variations, refined colour palette, typography and bespoke iconography that spoke to aviation, maritime and lifestyle verticals. Next, we crafted a suite of collateral from investor-ready pitch decks to glossy service brochures and digital packaging that brought their story to life. On the web, we designed and built a fully responsive, SEO-optimised site rich with immersive imagery, intuitive navigation and clear calls to action. Finally, our pitch consulting and ongoing content-creation programme equipped The Yûgen Group with the compelling narratives and visuals needed to convert interest into commitment.
The Yûgen Group is the ultimate experience in global aircraft, house and boat rentals, fully dedicated to the most demanding customer by offering impeccable service from start to finish The Yugen Group. From private jets and medically equipped aeroplanes to superyachts, luxury villas and bespoke meet-and-greet, they blend technical excellence with personal touches to curate journeys and stays that feel effortless.
Today, The Yûgen Group presents a cohesive, polished brand that truly resonates with its exclusive audience. Their new website delivers an inviting user journey and stronger search visibility, while the refined collateral and targeted pitches have elevated partnerships and spurred fresh leads. With rich, regular content showcasing their expertise, The Yûgen Group now stands unmistakably at the pinnacle of luxury concierge services.
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